These are the things that keep me up at night.

April 1, 2010 at 10:04 am (Uncategorized)

Has anyone yet pointed out that in Lady Gaga’s videos for Bad Romance and Telephone, both of which contain tons of product placement, the products are placed in such a way as to be sort of anti-commercials? Like, the vodka featured in Bad Romance is forced down her throat and seems to turn her into some sort of high-priced prostitute – not really the kind of connotations corporate sponsors look for? Or that the hot lesbian kiss in Telephone (which quickly thereafter shows a shot of a cell phone) is more likely to freak out potential consumers than get them interested in signing up for a plan? Or that the person looking at the dating site isn’t one of the beautiful inmates, but rather one of the beefy and kinda gross guards? Or that the brand name bread and mayonnaise-substitute are used in a plot to kill people?

Please help. I can’t stop thinking about this.



  1. siouxsielaw said,

    I just read that the Miracle Whip folks paid for the placement in the Telephone video (others did not). And that the folks at Miracle Whip are hoping this will give them an edgier feel. Hmm. Try the tangy zip of Lady Gaga’s Miracle Whip. Or something like that.

    Interestingly, Diet Coke and Wonder Bread did not pay for their placement in Telephone.

  2. amywilson said,


    i mean, i believe you, but why in god’s name would the people at miracle whip want their product to have an edgier feel? when i reach for a mayo substitute, it’s not like i’m looking for edgy.

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